For Corporate Professionals Who Want a Real Backup Plan Before They Need One
Turn the skills you already have into real options, with real $$$.

The Plan B Engine builds your backup planFor when the restructure lands, the workplace shifts, or AI takes half the job.

The Plan B Engine

It's an AI tool with 15+ years of recruitment and HR built into it. It gives you three things:

Your career plan. Your money plan. Your action plan.

Build My Plan B Now

Without desperately applying, cutting spending to the bone, or driving Uber.

7-day money-back guarantee. Instant access.

The Difference

Without a Plan B vs
With a rock-solid Plan B

Without a Plan B
"Please don't let it be me next time."
"How long could we cover the mortgage?"
"I'd just take whatever I could get."
"I really need to sort out a backup plan. Next week."
Stuck in your head. Waiting.
vs
With a rock-solid Plan B
"If it's me, I already know what I'd do."
"I know exactly what my Plan B would pay."
"I've got options I didn't know I had."
"Done. Easier than I thought. I've already started."
Calm. Clear. Already moving.
I Want to Know What I'd Do
Real Talk

Nobody calls it a risk.
They call it a career.

You did everything right. The degree, the hours, the loyalty. But you can see things changing at work. If any of this sounds familiar...

01You lie awake doing mortgage math at 2am. If your job went tomorrow, how long would the money last? You don't really know. And not knowing is the worst part.
02You're good at what you do. But if someone asked what your skills are worth outside this company, you'd go blank. You're so close to them that you take them for granted.
03You read every all-staff email twice. You notice who's in which meeting. You're scanning for clues instead of doing your job, and it's wearing you down.
04You open your resume and feel nothing. You don't even want to apply. You don't know what you'd do, and it all feels a bit hopeless.
05You don't know if you should step up, move sideways or start something of your own. So you freeze. You hope it all goes away. But it doesn't go away.
06Your "backup plan" is to apply for everything, cut spending to the bone, and maybe drive an Uber. That's not a Plan B. That's a Plan C wearing a Plan B's clothes.

You don't need to quit your job.
You need to stop depending on it.

...then this is for you!

The Solution
Introducing

The Plan B Engine

An AI tool with 15+ years of recruitment and HR built into it. You upload your resume or answer a few quick questions. The engine connects the dots for you. Then it hands you your career plan, your money plan and your action plan. Clear, specific, and built around you.

Sneak Peek

See inside the Engine

That's Me - Build My Plan B

One payment. Instant access. 7-day money-back guarantee.

How It Works

It only takes 3 steps

1
Find Your Edge
Upload your resume or answer 12 questions
2
See Your Options
Ranked on fit, speed to income and effort
3
Pick Your Plan
Get your career, money and action plan
Stuck in your headYour Plan B
What You Walk Away With

Your Plan B, in three parts

Your Career Plan - your options ranked on fit, speed and effort

Your career plan

The backup plan itself - where it all starts

Fifteen years in recruitment taught me two things. People massively undersell themselves. And they wildly underestimate their options.

So the Engine finds your best Plan B - whether that's repositioning where you are, pivoting sideways, or building something of your own. Some you won't see coming. Each one scored on fit, speed to income and effort.

You pick the one that fits. That's your rock-solid Plan B.

Your Money Plan - your numbers and what your Plan B could earn

Your money plan

What your Plan B looks like in real dollars

An idea is nice. But the mortgage doesn't get paid by an idea.

Your money plan shows what your Plan B could realistically pay, and how long it takes to get there. Numbers you can actually plan around.

Usually there's more room than it feels like.

Your Action Plan - your first move this week

Your action plan

Momentum beats perfection

Not a forty-step plan you'll never open. One move, small enough to do around a full-time job. And no "post about yourself on LinkedIn" unless that's actually you.

It might turn out to be the wrong direction. That's not a mistake - that's information.

It gets out of your head and into motion.

Plus: your ready-made brief

Drop it into ChatGPT or Claude and it builds the rest of your starter kit. No prompting, no blank page.

The 30-Day Plan B Planner

Bonus: the 30-Day Plan B Planner

Where your Plan B becomes something you're doing

9 printable pages across 4 weeks. Print it, fill it in, and tick it off as you go.

This is where your Plan B stops being a document and starts being real.

Not a new life. Not a leap. Just an answer to the question you keep pushing down - and it's yours whether you ever need it or not.

Caroline De Kimpe
Why I Built This

Hi, I'm Caroline.

I've been on both sides of that email.

I've been let go. And I've spent 15+ years in recruitment and HR, in the rooms where these decisions get made.

The first time I was let go, it ripped my foundation apart. My whole identity was wrapped up in my job title. I was sad, I was scared, and I didn't know what to do. So I did what most people do. I updated my resume, applied for everything, and hoped for the best.

After that, I quietly built my Plan B on the side. So the second time I was let go, just before Christmas, with two small kids and very little coming in at home, I didn't panic. I knew my next move, what it would pay, and where to start.

It wasn't the end of my world.
It was a Tuesday.

In 15+ years of recruitment, I've read tens of thousands of resumes. And I saw the same thing over and over. Good people massively undersell themselves, and they wildly underestimate their options.

So I built the Plan B Engine. It does for you what I'd do in a one-on-one session: finds your edge, shows you your real options, and puts real dollars on them. A Plan B, ready before you need it.

15+
Years of knowing what employers actually pay for, built into your plan
300+
People who've built their Plan B with the Engine
10 min
To your career plan, money plan and action plan
From People Who Built Theirs

They were where you are
a few weeks ago.

★★★★★

There was so much going on in my head and I couldn't get out of it. Stuck and worried is not a good combination. The Engine gave me clarity on possibilities I hadn't even seen, and it got me genuinely excited. I took my first step this week. For the first time, I feel in control.

Lea M.

Senior Marketing Manager, mum of two

★★★★★

At first I wasn't too worried. Then my mate at work was made redundant. That was the thing that made me get real about my next steps. I have a family and security is everything to me. This gave me the confidence to actually start.

James D.

Operations & Finance Manager, dad of three

★★★★★

I'm an accountant and I could see things changing at work. I tried to ignore it, ha. Then your ad came up and it described exactly how I was feeling. Going through the Engine gave me a clear direction and options I didn't think I had. It made all the difference.

Angelica W.

Management Accountant, mum of two

★★★★★

I'm so glad I found this. I did it a few times, played around with the options and the outcomes until something felt right for me. Honestly, I'd taken my own skills for granted. I didn't think this was possible. It is.

Priya V.

Senior HR Business Partner

★★★★★

I'm in IT and things are moving so fast. One day I think I'm fine, the next I'm not coping at all. Having my options laid out, properly custom to me, made such a difference. Even my wife noticed how much calmer I was.

Daniella O.

IT Infrastructure Lead

★★★★★

I'm only at the start of my career, but I was worried AI would take the things I do because so much of it is admin. Going through this made me see how I can pivot and what I need to level up. Thank you.

Cloe R.

Executive Assistant

Show Me My Plan B
The Plan B Engine on laptop, tablet and phoneEverything You Get
The Plan B Engine

Everything you need to know your next move, and to actually start it.

The Plan B Engine, your AI-powered web appCore
Your hidden edge, found from your resumeSkills
Your options, ranked on fit, speed and moneyScorecard
Your career plan, built around your chosen pathCareer
Your money plan, in real dollarsMoney
Your action plan, with your first move this weekAction
Your ready-made brief for ChatGPT or ClaudeBrief
Run it again any time work or life changesReusable
Bonus: the 30-Day Plan B Planner (9 pages, 4 weeks)Bonus

A career strategist reading your value like this costs $250-$400 an hour.

$97
$37
Launch price
Build My Plan B Now - $37

Built around you | Instant access | 7-day money-back guarantee | One payment, yours to keep

7-Day Money-Back Guarantee

Build the whole thing - your career plan, your money plan, your action plan. If it's not for you, for any reason? Email me and I'll refund you in full. No forms, no convincing, no hard feelings.

Nothing to lose - and a rock-solid Plan B to gain.

Let's Talk About It

"Couldn't I just ask ChatGPT to build me a Plan B?"

You could - and you'd get the same list it gives everyone: freelance, build a course, drive a rideshare. ChatGPT doesn't know what to ask you. It's never read careers from the inside. The Engine has my method built in - it asks what an insider would ask, builds the plan around you, then hands AI your ready-made brief to do the heavy lifting underneath. AI working for your Plan B, instead of being the reason you need one.

"I have a mortgage and kids. I genuinely can't afford to experiment."

That instinct is exactly right - and it's why this exists. Experimenting is quitting on a hunch or dropping $5k on someone else's business model. This is $37, while fully employed, with nothing changing until you decide it does. You're not gambling on a Plan B. You're finding out what yours is.

Questions

Questions? Answers.

How much time do I need?
+
Under ten minutes. Upload your resume and the Engine pulls your skills out for you - or list them yourself if you'd rather.
Can that really go deep enough?
+
Yes - the depth is in what you're asked, not how long you spend. Each question carries years of one-on-one career strategy. You bring honest answers; the Engine brings the years of knowing what to ask.
What do I need to access it?
+
A browser and a login - phone or laptop. Nothing to install.
How long do I have access?
+
It's yours - one payment, no subscription. Come back whenever life changes.
What if I have no idea what my Plan B could be?
+
Perfect - that's exactly who this is built for. The Engine's job is to surface it from what you already have.
Do I have to start a business or side hustle?
+
No. Plenty of Plan Bs are employed ones - stepping up where you are, or pivoting sideways into a role that pays better for the same skills, or going fractional or contract. Some people do end up building something of their own. Some don't. You choose.
What's the 30-Day Plan B Planner?
+
Your bonus workbook. 9 printable pages across 4 weeks that turn your Plan B into things you actually do. Print it, fill it in, tick it off.
Will my answers stay private?
+
Yes - yours alone, behind your own login. Nothing is shared.
Is this going to tell me to quit my job?
+
No - the opposite. A Plan B is built while you're safely employed.
Why only $37?
+
The one-on-one version of this cost hundreds per session and helped one person at a time. Built into the Engine, it drops to a price where the decision takes minutes.
Something else?
+
caroline@newhorizoncoaching.com.au - I answer these myself.
Get Started

If you're ready for...

  • Knowing you'd be okay if your job went tomorrow
  • Options you never knew you had
  • Not depending on one employer
  • Reading the next org update with your coffee. Calm.

Then the Plan B Engine was built for you.

$97$37Launch price
Build My Plan B Today - And Know You'll Be Okay, Whatever Happens

Instant access | 7-day money-back guarantee | One payment, no subscription

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